Sephora sells Sunday Riley's popular skincare range. The company is known for its high-end products and ethical business practices. They are a good option if your goal is to buy some luxurious skincare.
They're also affordable, which is great if you don't have a lot of money to spend on cosmetics. The brand is a leader when it comes to making products free from harsh chemicals and preservatives which can cause breakouts or skin irritation.
Their products are made for specific skincare needs and skin types, so you can choose a product that's right for your skin. You can also get the maximum benefits from them because they have high concentrations.
They are also known for their cruelty free skincare products and commitment to environmental sustainability. This is why the company is a good option for green beauty enthusiasts. Their products use botanicals grown in America and organic or sustainably farmed ingredients.
They also offer an extensive range of products for each part of the body, from hair to eyes and everything in between. They also offer a wide range of all-in-1 products that can help you save money and time, while getting the best possible results.
If you're a fan of the Sunday Riley brand, make sure to take advantage of the spring savings event that runs until April 11. They're offering discounts up to 20% off many of their best-selling products, so there's no better time to stock up on your favorite brands.
Buzzfeed, Sunday Riley & Fake Reviews
Whistleblower revealed Sunday Riley's employees were creating fake reviews on Sephora.com to boost their sales. To boost their sales, they were instructed to create several accounts on the site and to write glowing, positive reviews.
The FTC launched an investigation and found that Ms. Riley had been responsible for the reviews, as well as encouraging her employees to create them.
She instructed them to use "virtual privacy networks" (VPNs) before writing reviews so that they could not be traced to the real IP address of the company and were less likely to get caught. They were also instructed to "rewrite" the reviews to include information that could seem relatable, like "I've tried everything and this is the one that works."
According to FTC's findings, the company was aware that employees might be posting fake positive feedback on Sephora.com. However, they did not mention how the company learned about it.
The FTC said the company and its CEO violated antitrust laws by using the e-commerce site to promote products that they did not intend to sell. The agency also accused it of misleading customers by claiming fake reviews written by non-brand employees were actually created by other people. The agency wants to see the company stop in future.